Thursday, June 25, 2009

Open Houses Musts

At Open House Genie, we dispel myths and validate facts. And it’s a fact that signs plus your online ad will work. Specifically we like as many signs as possible. This week we read a blog where the agent was using 40 signs. That’s too many! We suggest a solid ten, though.

Your greatest challenge in San Diego will be: 1) getting that sign in the ground! Bring a couple gallons of water to loosen up that dirt. Some sign posts go in the dirt, so water helps. Some signs “rest” on the ground in a triangulated fashion. We don’t care what kind of signs you use, but they should all look the same. Ten gets the job done.

When your visitors arrive, ask them how they found you. And validate their answer. And remind them of your other advertising: “I am so glad you found me at OpenHouseGenie.com. I try to use about ten signs, too, to grab everyone’s attention.”

Here’s another quick tip: If you’re closing at 4 PM, try staying until 4:30 PM. You’d be surprised how many last minute visitors are the true buyers.

Ten signs, an OHG ad, validation, stay late.

Cheers!

~Genie

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